Scale is dead. Thanks to the proliferation of media platforms it is impossible to rely on a consistent representation of anything visual. Scale still pays, and it would not be wise to bet on the decline and fall of the movie theatre experience--or even dumber, a reduction in screen size in cinema complexes.
In the realm of architecture we always look for scale signifiers that calibrate our perception. People, cars, trees, and doorways are the most common clues that help ground project. The sketch above is deliberately loose, but there are shadows of pedestrians and trees that demystify the structure.